About us
The Canadian bridge between great products and great people.
Sherriff Medical is a proudly Canadian company representing innovative manufacturers and supporting a national network of trusted home healthcare and rehab dealers.
Built on relationships, driven by quality
With decades of combined industry experience, our team has built a reputation for representing dependable products and providing the kind of personable, knowledgeable service the medical equipment industry was founded on.
We work hand-in-hand with dealers — large and small — to make sure clinicians and end-users get the right product, supported every step of the way.
- Long-standing dealer relationships across every Canadian province
- Hand-picked manufacturers with proven clinical performance
- Hands-on product training and educational support
- Honest guidance focused on the end-user's quality of life
Founder
Meet Dale Sherriff
Dale Sherriff started his career in healthcare in the fall of 2001 as a sales rep for one of the largest home healthcare stores in Alberta. He tripled their sales in under three years and knew he had found an industry that let him help and serve others in a way he enjoyed.
He was then approached with an opportunity to manage a store for one of the largest home healthcare chains in Canada. The role gave him experience working inside a large corporation, and in his second year he was recognized as one of their Top Ten Managers.
“After spending over 20 years in the healthcare equipment industry selling everything from van conversions to continence products, I decided it was time to start a medical equipment manufacturers agency so I could use the knowledge and experience I had gained to better serve the healthcare professionals I was dealing with. I was fortunate enough to find a few top-quality Canadian manufacturers who were looking for representation in Western Canada. Now those few have turned into several, and the territory keeps growing.”
7+
Manufacturing partners represented across Western Canada
250+
Dealer relationships in every province and territory
1
Mission — better outcomes for every Canadian patient